Posts under "Product Marketing"

New Year Business resolutions for 2009.

Posted in Product Marketing, inventor resources on January 1st, 2009

by: Pete Del Rossi     i help inventors
 
Happy New Year!  If you have made your personal resolution(s) now is the time to make you 2009 business resolution(s).  Keep them simple yet challenging enough to stir your entrepreneurial spirit.  I have a few examples of what they could be so please proceed at your own risk.
We have [...]

What you think about you bring about!

Posted in Product Marketing, inventor resources on December 18th, 2008

by: Pete Del Rossi     i help inventors
 
What you are thinking about and acting upon you will bring about.  It may seem like a very simple statement and it is.  It reminds me of another statement that almost sounds prophetic “You will find what you have lost in the last place that you look”.  Truth being [...]

The single most important lesson that you will ever learn!

Posted in Product Marketing, inventor resources on December 9th, 2008

by: Pete Del Rossi     i help inventors
 
The most important lesson you will ever learn is also one that you should never forget, be it in good times or bad.  You should use this lesson each and every waking business day and practice it in your personal life every time you have the chance.  You must [...]

Shirt Wow!™ on YouTube

Posted in New Products, Product Marketing, invention on November 30th, 2008

Sometimes there is just a short video that catches you attention and begs the question.  How did they do that?  Well just click on the link below to be entertained for about 15 seconds.
Click here to view Shirt Wow!™ on YouTube
Obviously not all inventions involve rocket science….but they should all work as easily as the [...]

Don’t fear failure…but don’t fall in love with it either.

Posted in Product Marketing, inventor resources on November 22nd, 2008

by: Pete Del Rossi   i help inventors
The fear of failure is one of the top 10 reasons (I will list another 100 that I am personally aware of at a different time) that ideas and inventions do not make it to market.  Since I believe that what you think about you bring about (we can [...]

Inventor alert “History repeats itself”!

by: Pete Del Rossi    i help inventors

 
We are facing uncertain times and our future is unclear.  This statement can be made at any time in the future and it could have been made at any time in the past and it would be correct depending on who “we” are.  If said today by the invention [...]

Sophisticated Sales & Marketing of new products and inventions.

Posted in Product Marketing, inventor resources on November 18th, 2008

by: Pete Del Rossi   i help inventors
You can be as sophisticated as you want to be or as sophisticated as you need to be.  The choice is yours but please take a moment to think about this statement.  The difference between the two may be a lot of effort and a lot of money. 
Ultimately [...]

Inventors and product developers organize your desktop!

Posted in Product Marketing, inventor resources on November 17th, 2008

by: Pete Del Rossi   i help inventors
Inventors and product developers often spend every waking moment inching their products and ideas forward.  It may be in very subtle ways but we always seem to find a way to relate the common things in our daily lives to what others would consider work.  This usually leaves very [...]

How to spot Scam Invention Marketing Companies!

Posted in Product Marketing, inventor resources on November 15th, 2008

by: Pete Del Rossi   i help inventors
One sure way to find a scam invention marketing company is to become a victim of one.  This may sound obvious but many inventors will become just that this year, just as they have last year and the years before that. 
The rules are more difficult to navigate for the [...]

When does an inventor need help manufacturing?

Posted in New Products, Product Marketing, inventor resources on November 13th, 2008

by: Pete Del Rossi
Not every inventor needs a manufacturing operation to produce his or her product.  In fact, I would recommend that most inventors hire an outside source to take on this task, at least at the beginning of a new product launch. 
The time requirements and costs associated with equipment, materials and labor needed [...]